Inksecure Podcast

A Legal Podcast Focused on Creating Wealth From The Fine Print

Trademark

Ep. 42 – Legal Brief: 4 Legal Moves To Make In 2018

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I bet your new year’s resolution for this year was to make major power moves in your business.  I hope those power moves included prioritizing the legal aspects of your business.  

I know thinking of the legal aspects of your business can be intimidating, but the fact is that the same way you can use marketing tools to grow your business, you can also use the law and a business lawyer to grow your business.  

Today I’m talking about 4 legal moves you can make in 2018 to take your business to the next level.  

Legal move #1 – Legalize your business.  There is no reason for you to be out in these streets without legalizing your business.  Here are three reasons why you should do it:

  • Make your business official
  • Build trust with your audience and attract higher caliber clients
  • Protect yourself and limit your liability

Legal move #2 – Get a lawyer on your team

  • Establish a relationship with an attorney (pay for a consultation!)
  • You don’t have to hire an attorney full-time, but having one you’ve worked with and who is familiar with your business makes it easier for you to ask that “quick question” down the line

Legal move #3 – Put it in writing!

  • No transaction without a contract, no matter how small or how impressive the brand
  • Sign contracts with clients and your peers, especially with your peers

Legal move #4 – Build a willable business

  • What in your business can you pass down?
  • Copyrights, Trademarks?  Turn your intellectual property into something tangible
  • Terms and conditions and contracts protect your digital content

If you want more details (and hand- holding) about how to legalize your business (what entity to choose, the difference between a sole proprietorship, LLC, and a corporation, and which one is best for you, then check out this FREE pre-recorded webinar.  

Click here to subscribe

Enjoy!

Listen to Episode 42 here.

Podcast Listening Options

Listen on Apple Podcasts and Stitcher

Join My Facebook Community

Are you looking for a community of supportive entrepreneurs working together to tackle their legal needs?  Then join the Legal-EASE For Entrepreneurs Community.  Plus, I pop in with live videos now and then.  You can JOIN HERE.

Social Media Info

Connect on Instagram and Twitter:  @artsteele_esq

Ep. 24 – Patrice Perkins of Creative Genius Law

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Hey Legal Eagles!

Welcome to Episode 24 of the Legal-EASE for entrepreneurs podcast.  I’m so friggin’ excited about today’s guest.  As you can tell from the length of the episode – we couldn’t stop talking.

Today’s guest is Patrice Perkins, an intellectual property lawyer who turns creative dreams into reality.  While in law school, Patrice saw a need to make intellectual property law accessible and approachable for creative entrepreneurs.  So in 2010, she founded Creative Genius Law to partner with creative professionals with vision who need legal guidance to protect and leverage their intellectual property.

Patrice also structures and negotiates talent deals, licensing, and joint ventures.   She is well versed US Copyright and Trademark Law, the Madrid Protocol registration, Trademark Trial and Appeal Board defense and among many accolades, Patrice is recognized by the American Bar Association as a legal rebel – a leading innovator in the legal industry.

Her clients include artists, television personalities, best-selling authors, culinary entrepreneurs, apparel companies, game developers, content producers startups, and creative agencies.

As a matter of fact, some of Patrice’s most notable clients are Luvvie Ajayi of Awesomely Luvvie, Tees in the Trap, by Arsha Jones, Kim and Tim Lewis of CurlMix, Lauren Ash of Black Girl In Om, Jetta Bates-Vasilatos of Bravo’s Tour Group and Jocelyn Delk Adams of Grandbaby Cakes – just to name a few!

Want to be in the know?  Follow her Instagram page at @creative_esq to witness her tremendous expertise in action.  She has become the go-to lawyer for entrepreneurs who want a breakdown of the latest trademark and copyright disputes and court decisions.

Patrice and I talk about how she started her firm, the ins and outs of trademark law; like naming your business, applying for a trademark and why DIYing your trademark application or using LegalZoom is a bad idea.  We also discuss more complex strategies on how to structure your trademarks, licensing agreements, using the likeness of celebrities on your products, copyright issues with tee-shirts, and some popular celebrity trademark issues.

You can sign up for Patrice’s course on how to pick a strong trademark-able name for your business HERE.

Legal disclaimer:  All information on this podcast and on this website or www.creativegeniuslaw.com – including downloads or any email courses, are for informational and educational purposes only.  Your listening to this podcast, or downloading the worksheets does not create an attorney-client relationship with me, Patrice Perkins, my law firm or creative genius law.  If you have any specific questions, please consult with an attorney authorized to practice law in your jurisdiction.

Enjoy!

Listen to episode 24 here.

Patrice’s social media:  Instagram and Twitter:  @creative_esq

Podcast Listening Options

Listen on Apple Podcasts, Soundcloud, Stitcher

Join My Facebook Community

Are you looking for a community of supportive entrepreneurs working together to tackle their legal needs?  Then join the Legal-EASE For Entrepreneurs Community.  Plus, I pop in with live videos every now and then.  You can JOIN HERE.

Social Media Info

Connect on Instagram and Twitter:  @artsteele_esq

Disclaimer

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